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Wine & Spirits Labels

Labels for wine, spirits and liqueur bottles that carry the brand in textured paper, foil and embossing, and survive the ice bucket, condensation and the shelf. Clear film for the no-label look, wet-strength papers for chilled service, and roll specifications for the bottling line.

  • Glass bottles of every shape: straight, tapered, flasks and decanters
  • Wet-strength and ice-bucket tested papers; clear film for the no-label look
  • Estate, laid, linen and cotton papers with foil, embossing and spot varnish
  • Front, back and neck labels specified as a set for the bottling line

Tell us the container, the conditions and the line; we propose the construction and confirm it with samples.

Containers
Glass bottles · Decanters · Gift tubes
Conditions
Ice bucket · Condensation · Cellar storage · Handling
Typical constructions
Wet-strength paper + permanent · Clear PET/BOPP + permanent
Formats
Rolls for bottling lines · Sheets for small lots
Finishes
Foil · Embossing · Spot UV · Soft touch
More from the archive

Foil, emboss and film on wine and spirits.

Constructions from the 2026 archive, chosen for the bottle: paper, metal and light.

Request samples

Sample constructions from the CIR LABEL atelier archive; designs are examples, not customer projects.

Challenges

Problems we solve in wine & spirits

What goes wrong between the bottling line and the table, and how the construction prevents it.

Challenge

The label wrinkles in the ice bucket

Standard paper swells and lifts after an hour in iced water.

What we do: wet-strength paper with a water-resistant adhesive, or a film face stock with a paper look; samples tested in iced water before production.

Challenge

Foil and embossing on a curved bottle

Heavy embossing and large foil areas crack or tunnel on tapered glass.

What we do: paper weight and embossing depth chosen for the bottle; foil and emboss areas registered and checked on a sample applied to your glass.

Challenge

Front, back and neck labels must line up

Three labels from different runs do not match in colour or position.

What we do: the set printed together under one colour reference and supplied with roll specifications for each applicator station.

Challenge

Clear labels show bubbles and edges

Clear film applied by hand or on the wrong line shows every flaw.

What we do: clear PET or BOPP with clear adhesive, applied on a line set for clear labels; white ink only where the artwork needs it.

Constructions

Recommended constructions

Starting points by application. The quotation names the exact grades, and samples confirm them on your container.

All materials
ApplicationFace stockAdhesiveFinishFormat
Still wine, cellar and tableEstate or laid paperPermanentFoil + embossing + varnishRoll
Sparkling or white wine, ice bucketWet-strength paperWet-strength permanentFoil + varnishRoll
Spirits, clear bottle, no-label lookClear PET or BOPPClear permanentWhite ink + spot varnishRoll
Dark glass, metallic brandMetallised BOPP or PETPermanentMatte laminationRoll
Craft spirits, small lotTextured paperPermanentFoil or letterpress lookSheet
Back label with legal textCoated paper or BOPPPermanentVarnishRoll
Gift tube or box sealTextured paperPermanent / high-tackFoilSheet
Family-level recommendations. Surface, contents and process temperatures can change the choice; share them in the quote form.
Compliance & information

Mandatory text, lot codes and tamper seals

Back labels carry the regulatory content for each market. We print it sharp and durable; the content is yours to confirm.

Alcohol, volume and warningsPrinted at the sizes you specify, with fine type checked at proofing on textured stock.
Lot and bottling codesAn unlaminated or thermal-printable zone for coding on the bottling line.
Barcodes on dark or textured labelsContrast and quiet zones checked so scanners read them on paper and foil.
Export marketsDifferent back labels per market can share the front label; each version is kept on file.
Formats

Formats and application

Rolls for the bottling line, sheets for small lots and gift packaging.

Rolls for the line
Rolls for the line

Front, back and neck labels wound to each applicator; sample rolls for a line trial.

Sheets for small lots
Sheets for small lots

Hand-applied textured labels for limited releases and cellar-door sales.

FAQ

Questions about wine & spirits labels

See All FAQs
Which label survives an ice bucket?
A wet-strength paper with a water-resistant adhesive, or a film with a paper look. We test samples in iced water for the time you specify.
Can you match the look of letterpress and foil?
Yes: textured papers, embossing, debossing and foil are combined on the same label. Each needs its own layer in the artwork.
Do you supply front, back and neck labels together?
Yes, as a matched set printed under one colour reference, each with its own roll specification for your line.
Can the back label change per market?
Yes. Market versions of the back label are kept on file and run with the same front label.

Ready to Start Your Next Project?

Tell us what you need. We will help you work through the specification and quotation.

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