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Roll Label Specifications

Prepare the roll details needed for machine-applied labels, or share the equipment information you have.

Guide prepared 29 October 2026. Measurements and operating limits must be confirmed for your machine.

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Quick answer

Start with the machine and the label

A roll is more than a core size: the equipment must accept the roll, feed the web and present the correct edge for application.

Unknown details are fine.

Send your applicator make and model, a machine specification or a photo of a working roll. Your project contact can help confirm the details.

Unwind & orientation

Show what the machine sees

Describe whether the printed labels face outside or inside the roll, then specify the edge that leaves first. These are separate details.

01

Printed face

Outside wound places the printed face on the outside of the web; inside wound places it toward the core. Confirm the machine requirement.

02

Leading edge

Looking at the printed label upright, identify whether its top, bottom, left or right edge reaches the applicator first.

03

Confirm together

Send a simple marked sketch, a photo or the applicator manual. Direction numbers can mean different things in different systems.

Top edge leaves first, with an upward feed arrowLABELprinted face upright
Top edge first
The top of the upright design enters the machine first.
Bottom edge leaves first, with a downward feed arrowLABELprinted face upright
Bottom edge first
The bottom of the upright design enters the machine first.
Illustration and words belong together.

These are two examples, not the only choices; a left or right edge may lead. Keep the printed-face orientation and the leading edge on the proof. The hero drawing illustrates a roll; it does not establish your unwind direction.

Roll measurements

Measure the label and the web

Use millimetres and identify whether each measurement refers to the label, liner, core or the full roll.

MeasurementWhat to confirm
Label width & heightFinished label dimensions and the orientation in which artwork is read.
Core inside diameterThe inside diameter of the roll core required by the equipment.
Maximum outer diameterThe maximum finished roll diameter accepted by the machine.
Web / liner widthThe total width of the liner feeding through the applicator.
Gap and pitchGap is the space between labels; pitch is the repeat distance from the same point on one label to the next.
Labels per rollRequired count if the process needs a defined roll length or changeover schedule.
Equipment checklist

Before you request a quote

Gather what is available; your machine documents can answer questions you cannot measure.

01

Equipment

Brand, model and any available manual or applicator drawing.

02

Existing roll

A sample, photograph or measurements of a roll that works in the machine.

03

Application

Pack material, label dimensions, line speed and the conditions at application.

Put the details to work

Bring the known conditions into your quote

The fields below are optional. Confirm measurements in the quotation and proof before production.

Describe the leading edge from the printed face and share a photograph or machine document if you have one. A direction number by itself may be ambiguous.

Check that the chosen construction supports rolls.

A roll drawing does not make every decorative paper or transfer suitable for a roll applicator.

Stock and linerRecord the exact face stock and liner. A similar-looking option may use coated paper, glassine or another backing and support a different format.
Machine requirementsMatch core, maximum diameter, web width, gap and leading edge to the equipment. Direction numbers alone can be ambiguous.
Trial and packingAgree the line-trial sample, acceptable splices, counts and packing where relevant. Sheet-only constructions need a different application plan.

Compare the construction, not just the effect.

These product pages show the material, finishing choices and questions to settle for a quotation.

Holographic-Effect Custom LabelsThis holographic PET option supports rolls on the specified glassine-backed variant.
Writable Matte Paper LabelsThe pictured writable-paper construction is supplied as sheets; choose a separate approved construction for roll application.
Custom-Printed Bottle Roll LabelsA roll-label request needs the actual core, winding, gap and applicator information.

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Tell us what you need. We will help you work through the specification and quotation.

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